A Chinese Communist Party Sewing Pattern Catalogue
A Chinese Communist Party Sewing Pattern Catalogue A Chinese Communist Party Sewing Pattern Catalogue A Chinese Communist Party Sewing Pattern Catalogue A Chinese Communist Party Sewing Pattern Catalogue A Chinese Communist Party Sewing Pattern Catalogue A Chinese Communist Party Sewing Pattern Catalogue A Chinese Communist Party Sewing Pattern Catalogue A Chinese Communist Party Sewing Pattern Catalogue A Chinese Communist Party Sewing Pattern Catalogue
£165.00
[Peking] Red Wind Tailor Retail Team. 1973.

40 pages. 365x255mm. Paper covers, bound with staples. Illustrated throughout. Thirty-six sewing patterns and photographs of models wearing the finished clothes. Four pages of montage photographs of the clothes. The covers are fragile and have a number of tears at the hinges some of which have been repaired with tape. The edges of the covers have some chips and closed tears. Internally it is in good condition but this would have been a working (and ephemeral) catalogue and for this reason the best paper was not used. Despite this and the weak condition of the cover, the main body of the catalogue is in remarkably good condition.

Fashion as propaganda. Propaganda as fashion. A fascinating period-piece from three years before Mao's death. An introductory note on the verso of the front cover explains how, under the guidance and teaching of Chairman Mao, living standards have improved. Fashion and clothing not only enhance our lives but reflect communism, communal thinking and help in the spread of ideology. Fashion design, the note goes on, reflects the political system and the aim of the good citizen which is to live for the benefit of the Red Army and common society. To assist in the dissemination of communist ideology and doctrine a "four-season" clothing range has been created. Developed from research carried out by the Red Army, this catalogue presents a variety of clothes designed to be worn in any location, in any work environment, in all weathers and by all ages. Each item of clothing comes with full measurements, size charts and shows the basic cutting pattern.